/* ==========================================================================
   Ellis Media — Editorial Brand System
   ========================================================================== */

:root {
  --blue: #1B22B8;
  --bg: #ECEBE8;
  --orange: #FF5A2A;
  --text: #111111;
  --white: #FFFFFF;
  --text-muted: rgba(17, 17, 17, 0.55);
  --border: rgba(17, 17, 17, 0.12);
  --border-strong: rgba(17, 17, 17, 0.25);

  --font-display: 'Syne', system-ui, sans-serif;
  --font-body: 'DM Sans', system-ui, sans-serif;

  --ease: cubic-bezier(0.16, 1, 0.3, 1);
  --header-h: 72px;
  --pad: clamp(20px, 5vw, 56px);
  --section: clamp(96px, 16vw, 200px);
}

*, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }

html {
  scroll-behavior: smooth;
  -webkit-font-smoothing: antialiased;
}

body {
  font-family: var(--font-body);
  font-size: 18px;
  line-height: 1.6;
  color: var(--text);
  background: var(--bg);
  overflow-x: hidden;
}

img { display: block; max-width: 100%; height: auto; }
a { color: inherit; text-decoration: none; }
button { font: inherit; border: none; background: none; cursor: pointer; color: inherit; }
ul { list-style: none; }

::selection {
  background: var(--orange);
  color: var(--white);
}

/* --- Preloader --- */
.preloader {
  position: fixed;
  inset: 0;
  z-index: 10000;
  display: flex;
  flex-direction: column;
  align-items: center;
  justify-content: center;
  gap: 32px;
  background: var(--bg);
  transition: opacity 0.7s var(--ease), visibility 0.7s;
}

.preloader.is-done {
  opacity: 0;
  visibility: hidden;
  pointer-events: none;
}

.preloader__row {
  display: flex;
  gap: 12px;
  font-family: var(--font-display);
  font-size: clamp(40px, 8vw, 72px);
  font-weight: 800;
  letter-spacing: -0.04em;
  text-transform: uppercase;
}

.preloader__word--accent { color: var(--blue); }

.preloader__line {
  width: 200px;
  height: 2px;
  background: var(--border);
  overflow: hidden;
}

.preloader__line span {
  display: block;
  height: 100%;
  width: 0;
  background: var(--orange);
  transition: width 0.1s linear;
}

/* --- Cursor --- */
.cursor {
  position: fixed;
  top: 0;
  left: 0;
  z-index: 9999;
  pointer-events: none;
  mix-blend-mode: difference;
  display: flex;
  align-items: center;
  justify-content: center;
  width: 80px;
  height: 80px;
  border-radius: 50%;
  background: var(--white);
  transform: translate(-50%, -50%) scale(0);
  transition: transform 0.35s var(--ease), width 0.35s var(--ease), height 0.35s var(--ease);
}

.cursor.is-visible { transform: translate(-50%, -50%) scale(1); }
.cursor.is-hover { width: 110px; height: 110px; }

.cursor__label {
  font-size: 10px;
  font-weight: 600;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--text);
  opacity: 0;
  transition: opacity 0.2s;
}

.cursor.is-hover .cursor__label { opacity: 1; }

@media (hover: none), (pointer: coarse) {
  .cursor { display: none; }
}

/* --- Header --- */
.header {
  position: fixed;
  top: 0;
  left: 0;
  right: 0;
  z-index: 1000;
  height: var(--header-h);
  transition: background 0.4s, border-color 0.4s, transform 0.4s var(--ease);
}

.header.is-scrolled {
  background: rgba(236, 235, 232, 0.92);
  backdrop-filter: blur(16px);
  border-bottom: 1px solid var(--border);
}

.header.is-hidden { transform: translateY(-100%); }

.header__inner {
  max-width: 1440px;
  margin: 0 auto;
  padding: 0 var(--pad);
  height: 100%;
  display: flex;
  align-items: center;
  justify-content: space-between;
}

.logo {
  display: flex;
  align-items: baseline;
  font-family: var(--font-display);
  font-size: 20px;
  font-weight: 700;
  letter-spacing: -0.03em;
}

.logo__mark {
  color: var(--blue);
  font-size: 28px;
  font-weight: 800;
  line-height: 1;
}

.logo__text { color: var(--text); }

.nav {
  display: flex;
  align-items: center;
  gap: clamp(20px, 3vw, 40px);
}

.nav__link {
  font-size: 13px;
  font-weight: 500;
  letter-spacing: 0.04em;
  text-transform: uppercase;
  color: var(--text-muted);
  transition: color 0.3s;
  position: relative;
}

.nav__link::after {
  content: '';
  position: absolute;
  bottom: -4px;
  left: 0;
  width: 0;
  height: 2px;
  background: var(--orange);
  transition: width 0.4s var(--ease);
}

.nav__link:hover,
.nav__link.is-active { color: var(--text); }

.nav__link:hover::after,
.nav__link.is-active::after { width: 100%; }

.nav__link--cta {
  color: var(--white);
  background: var(--blue);
  padding: 10px 20px;
  border-radius: 0;
}

.nav__link--cta::after { display: none; }

.nav__link--cta:hover {
  background: var(--orange);
  color: var(--white);
}

.burger {
  display: none;
  flex-direction: column;
  gap: 7px;
  width: 28px;
  z-index: 1001;
}

.burger span {
  display: block;
  height: 2px;
  background: var(--text);
  transition: transform 0.4s var(--ease), opacity 0.3s;
}

.burger.is-open span:first-child { transform: translateY(4.5px) rotate(45deg); }
.burger.is-open span:last-child { transform: translateY(-4.5px) rotate(-45deg); }

/* --- Buttons --- */
.btn {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  font-family: var(--font-display);
  font-size: 13px;
  font-weight: 700;
  letter-spacing: 0.06em;
  text-transform: uppercase;
  padding: 16px 32px;
  border: 2px solid transparent;
  transition: all 0.35s var(--ease);
}

.btn--primary {
  background: var(--blue);
  color: var(--white);
  border-color: var(--blue);
}

.btn--primary:hover {
  background: var(--text);
  border-color: var(--text);
}

.btn--orange {
  background: var(--orange);
  color: var(--white);
  border-color: var(--orange);
}

.btn--orange:hover {
  background: var(--text);
  border-color: var(--text);
}

.btn--lg { padding: 20px 40px; font-size: 14px; }
.btn--full { width: 100%; justify-content: center; }

/* --- Reveal --- */
.reveal {
  opacity: 0;
  transform: translateY(48px);
  transition: opacity 0.9s var(--ease), transform 0.9s var(--ease);
}

.reveal.is-visible {
  opacity: 1;
  transform: translateY(0);
}

.section-num {
  display: block;
  font-family: var(--font-display);
  font-size: 13px;
  font-weight: 700;
  letter-spacing: 0.1em;
  color: var(--orange);
  margin-bottom: 16px;
}

/* --- HERO --- */
.hero {
  position: relative;
  min-height: 100vh;
  min-height: 100dvh;
  padding: calc(var(--header-h) + 40px) var(--pad) 60px;
  overflow: hidden;
}

.hero__grid {
  max-width: 1440px;
  margin: 0 auto;
  display: grid;
  grid-template-columns: 1.1fr 0.9fr;
  gap: clamp(32px, 5vw, 80px);
  align-items: center;
  min-height: calc(100vh - var(--header-h) - 100px);
}

.hero__title {
  font-family: var(--font-display);
  font-weight: 800;
  text-transform: uppercase;
  letter-spacing: -0.04em;
  line-height: 0.9;
  margin-bottom: 32px;
}

.hero__line {
  display: block;
  font-size: clamp(48px, 9.5vw, clamp(80px, 11vw, 140px));
  overflow: hidden;
}

.hero__line--accent { color: var(--orange); }

.hero__line span {
  display: inline-block;
  transform: translateY(110%);
  transition: transform 1s var(--ease);
}

.hero__line.is-revealed span {
  transform: translateY(0);
}

.hero__sub {
  font-size: clamp(18px, 2vw, 22px);
  color: var(--text-muted);
  max-width: 400px;
  margin-bottom: 40px;
  line-height: 1.5;
}

.hero__visual {
  position: relative;
  overflow: hidden;
  margin: 0;
}

.hero__visual img {
  width: 100%;
  aspect-ratio: 4/5;
  object-fit: contain;
  object-position: center;
  background: var(--text);
}

.hero__visual figcaption {
  position: absolute;
  bottom: 0;
  left: 0;
  right: 0;
  padding: 14px 18px;
  background: var(--blue);
  color: var(--white);
  font-size: 10px;
  font-weight: 700;
  letter-spacing: 0.14em;
  text-transform: uppercase;
}

.hero__vertical {
  position: absolute;
  right: var(--pad);
  top: 50%;
  transform: translateY(-50%) rotate(90deg);
  font-family: var(--font-display);
  font-size: 11px;
  font-weight: 700;
  letter-spacing: 0.3em;
  color: var(--text-muted);
  transform-origin: center;
}

/* --- Marquee --- */
.marquee {
  padding: 20px 0;
  background: var(--text);
  color: var(--white);
  overflow: hidden;
  border-top: 2px solid var(--text);
  border-bottom: 2px solid var(--text);
}

.marquee--blue {
  background: var(--blue);
  border-color: var(--blue);
}

.marquee__track {
  display: flex;
  align-items: center;
  gap: 40px;
  width: max-content;
  animation: marquee 30s linear infinite;
  font-family: var(--font-display);
  font-size: clamp(18px, 3vw, 28px);
  font-weight: 800;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  white-space: nowrap;
}

.marquee__track--reverse { animation-direction: reverse; animation-duration: 25s; }

.marquee__dot { color: var(--orange); font-size: 10px; }

.marquee--blue .marquee__track span:nth-child(even) { color: var(--orange); }

@keyframes marquee {
  0% { transform: translateX(0); }
  100% { transform: translateX(-50%); }
}

/* --- ABOUT --- */
.about {
  position: relative;
  padding: var(--section) var(--pad);
  padding-left: calc(var(--pad) + 80px);
}

.about__vertical {
  position: absolute;
  left: var(--pad);
  top: var(--section);
  font-family: var(--font-display);
  font-size: clamp(80px, 14vw, 180px);
  font-weight: 800;
  letter-spacing: -0.04em;
  color: transparent;
  -webkit-text-stroke: 1.5px var(--border-strong);
  writing-mode: vertical-rl;
  text-orientation: mixed;
  transform: rotate(180deg);
  line-height: 0.85;
  user-select: none;
  pointer-events: none;
}

.about__inner {
  max-width: 1200px;
  margin-left: auto;
  display: grid;
  grid-template-columns: 1.15fr minmax(260px, 400px);
  gap: clamp(40px, 7vw, 96px);
  align-items: start;
}

.about__label {
  font-size: 12px;
  font-weight: 600;
  letter-spacing: 0.15em;
  text-transform: uppercase;
  color: var(--blue);
  margin-bottom: 32px;
}

.about__lead {
  font-family: var(--font-display);
  font-size: clamp(24px, 4vw, 40px);
  font-weight: 600;
  line-height: 1.25;
  letter-spacing: -0.02em;
  margin-bottom: 32px;
}

.about__lead strong { color: var(--blue); }

.about__text {
  font-size: clamp(18px, 2vw, 20px);
  color: var(--text-muted);
  line-height: 1.75;
  margin-bottom: 20px;
  max-width: 680px;
}

.about__photo {
  grid-column: 2;
  grid-row: 1 / span 3;
  align-self: center;
  overflow: hidden;
}

.about__photo img {
  width: 100%;
  aspect-ratio: 3/4;
  object-fit: cover;
}

.about__stats {
  grid-column: 1 / -1;
  display: flex;
  gap: clamp(40px, 8vw, 80px);
  margin-top: 16px;
  padding-top: 56px;
  border-top: 2px solid var(--text);
}

.about__stat-num {
  display: block;
  font-family: var(--font-display);
  font-size: clamp(48px, 8vw, 80px);
  font-weight: 800;
  letter-spacing: -0.04em;
  color: var(--orange);
  line-height: 1;
}

.about__stat-label {
  font-size: 13px;
  font-weight: 500;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--text-muted);
}

/* --- PRINCIPLES --- */
.principles {
  padding: var(--section) var(--pad);
  background: var(--white);
  border-top: 2px solid var(--text);
  border-bottom: 2px solid var(--text);
}

.principles__head {
  max-width: 1440px;
  margin: 0 auto clamp(64px, 10vw, 100px);
}

.principles__title {
  font-family: var(--font-display);
  font-size: clamp(48px, 10vw, 120px);
  font-weight: 800;
  letter-spacing: -0.04em;
  line-height: 0.9;
  text-transform: uppercase;
}

.principles__list {
  max-width: 1440px;
  margin: 0 auto;
}

.principle {
  display: grid;
  grid-template-columns: 1fr minmax(220px, 380px);
  gap: clamp(40px, 6vw, 96px);
  align-items: center;
  padding: clamp(48px, 7vw, 88px) 0;
  border-bottom: 1px solid var(--border);
}

.principle:first-of-type { border-top: 1px solid var(--border); }

.principle__content {
  display: grid;
  grid-template-columns: 56px 1fr;
  gap: 16px 24px;
  align-items: start;
}

.principle__index {
  font-family: var(--font-display);
  font-size: 14px;
  font-weight: 700;
  color: var(--orange);
  letter-spacing: 0.05em;
  grid-row: 1;
}

.principle__title {
  font-family: var(--font-display);
  font-size: clamp(28px, 5vw, 56px);
  font-weight: 800;
  letter-spacing: -0.03em;
  line-height: 1;
  text-transform: uppercase;
  grid-column: 2;
}

.principle__text {
  font-size: clamp(17px, 2vw, 20px);
  color: var(--text-muted);
  line-height: 1.7;
  grid-column: 2;
}

.principle__media {
  overflow: hidden;
  background: var(--bg);
  border: 1px solid var(--border);
}

.principle__media img {
  width: 100%;
  height: auto;
  display: block;
  object-fit: cover;
  transition: transform 0.8s var(--ease);
}

.principle:nth-child(1) .principle__media:not(.principle__media--works) img { aspect-ratio: 16/6; object-position: center top; }

.principle--creative {
  grid-template-columns: 1fr;
  max-width: 720px;
}

.service__desc {
  font-size: 17px;
  line-height: 1.65;
  opacity: 0.85;
  margin-bottom: 24px;
  max-width: 520px;
}

#case-clubvilla {
  grid-template-columns: 1.5fr 0.6fr;
}

#case-clubvilla .case__visual {
  max-width: 100%;
}

.principle__media--dashboard {
  padding: 20px;
  background: var(--text);
  border-color: var(--text);
}

.dash {
  color: var(--white);
  font-size: 12px;
}

.dash__head {
  display: flex;
  justify-content: space-between;
  align-items: center;
  margin-bottom: 20px;
  font-weight: 600;
  letter-spacing: 0.06em;
  text-transform: uppercase;
  font-size: 10px;
  opacity: 0.7;
}

.dash__live {
  color: var(--orange);
  font-weight: 700;
}

.dash__metrics {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 12px;
  margin-bottom: 24px;
}

.dash__val {
  display: block;
  font-family: var(--font-display);
  font-size: clamp(22px, 3vw, 28px);
  font-weight: 800;
  letter-spacing: -0.03em;
  color: var(--orange);
  line-height: 1;
}

.dash__lbl {
  display: block;
  margin-top: 4px;
  font-size: 9px;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  opacity: 0.55;
}

.dash__bars {
  display: flex;
  align-items: flex-end;
  gap: 6px;
  height: 72px;
  padding-top: 8px;
  border-top: 1px solid rgba(255, 255, 255, 0.12);
}

.dash__bars span {
  flex: 1;
  height: var(--h, 50%);
  background: linear-gradient(180deg, var(--orange), rgba(255, 90, 42, 0.35));
  border-radius: 2px 2px 0 0;
  min-height: 8px;
}

.principle:hover .principle__media:not(.principle__media--dashboard) img {
  transform: scale(1.03);
}

/* --- PROCESS --- */
.process {
  display: grid;
  grid-template-columns: 280px 1fr;
  gap: clamp(40px, 6vw, 100px);
  padding: var(--section) var(--pad);
  max-width: 1440px;
  margin: 0 auto;
}

.process__aside {
  position: relative;
}

.process__vertical {
  font-family: var(--font-display);
  font-size: clamp(60px, 10vw, 120px);
  font-weight: 800;
  letter-spacing: -0.04em;
  color: transparent;
  -webkit-text-stroke: 1.5px var(--border-strong);
  writing-mode: vertical-rl;
  transform: rotate(180deg);
  position: absolute;
  left: -20px;
  top: 0;
  user-select: none;
}

.process__title {
  font-family: var(--font-display);
  font-size: clamp(36px, 6vw, 72px);
  font-weight: 800;
  letter-spacing: -0.04em;
  line-height: 0.95;
  text-transform: uppercase;
  margin-top: 120px;
}

.timeline {
  position: relative;
  padding-left: 48px;
}

.timeline__line {
  position: absolute;
  left: 7px;
  top: 0;
  bottom: 0;
  width: 2px;
  background: var(--border);
}

.timeline__line span {
  display: block;
  width: 100%;
  height: 0;
  background: var(--orange);
  transition: height 0.1s linear;
}

.timeline__item {
  position: relative;
  padding: 0 0 48px 40px;
  transition: opacity 0.4s;
}

.timeline__item:not(.is-active) {
  opacity: 0.4;
}

.timeline__item:last-of-type { padding-bottom: 8px; }

.timeline__icon {
  position: absolute;
  left: -52px;
  top: 0;
  width: 20px;
  height: 20px;
  display: flex;
  align-items: center;
  justify-content: center;
  color: var(--blue);
  opacity: 0;
  transition: opacity 0.4s var(--ease);
}

.timeline__item.is-active .timeline__icon {
  opacity: 1;
}

.timeline__item.is-active .timeline__dot {
  opacity: 0;
  transform: scale(0.6);
}

.timeline__dot {
  position: absolute;
  left: -48px;
  top: 6px;
  width: 16px;
  height: 16px;
  border: 2px solid var(--border-strong);
  border-radius: 50%;
  background: var(--bg);
  transition: all 0.4s var(--ease);
}

.timeline__item.is-active .timeline__dot {
  background: var(--orange);
  border-color: var(--orange);
  transform: scale(1.2);
}

.timeline__step {
  display: block;
  font-family: var(--font-display);
  font-size: 12px;
  font-weight: 700;
  letter-spacing: 0.1em;
  color: var(--blue);
  margin-bottom: 8px;
}

.timeline__title {
  font-family: var(--font-display);
  font-size: clamp(22px, 3vw, 32px);
  font-weight: 700;
  letter-spacing: -0.02em;
  margin-bottom: 12px;
}

.timeline__desc {
  font-size: 17px;
  color: var(--text-muted);
  line-height: 1.65;
  max-width: 480px;
}

/* --- SERVICES --- */
.services {
  padding: var(--section) var(--pad);
  background: var(--blue);
  color: var(--white);
  position: relative;
  overflow: hidden;
}

.services__head {
  max-width: 1440px;
  margin: 0 auto 64px;
  position: relative;
}

.services__vertical {
  position: absolute;
  right: 0;
  top: -20px;
  font-family: var(--font-display);
  font-size: clamp(60px, 12vw, 140px);
  font-weight: 800;
  letter-spacing: -0.04em;
  color: transparent;
  -webkit-text-stroke: 1px rgba(255, 255, 255, 0.15);
  writing-mode: vertical-rl;
  user-select: none;
}

.services__title {
  font-family: var(--font-display);
  font-size: clamp(48px, 10vw, 120px);
  font-weight: 800;
  letter-spacing: -0.04em;
  text-transform: uppercase;
  line-height: 0.9;
}

.service__showcase {
  margin: -8px -8px 28px;
  overflow: hidden;
  border-bottom: 1px solid rgba(255, 255, 255, 0.12);
}

.service__showcase img {
  width: 100%;
  display: block;
  object-fit: cover;
}

.service__showcase:not(.service__showcase--target):not(.service__showcase--trio):not(.service__showcase--reel) img {
  aspect-ratio: 16/9;
}

.service__showcase--target {
  display: grid;
  grid-template-columns: 0.9fr 1.1fr;
  gap: 2px;
  background: rgba(255, 255, 255, 0.08);
}

.service__showcase--target img {
  aspect-ratio: 3/4;
  object-fit: cover;
}

.service__report {
  padding: clamp(20px, 3vw, 28px);
  background: rgba(0, 0, 0, 0.2);
  display: flex;
  flex-direction: column;
  justify-content: center;
  gap: 12px;
}

.service__report-title {
  font-size: 10px;
  font-weight: 700;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  opacity: 0.6;
  margin-bottom: 4px;
}

.service__report-row {
  display: flex;
  justify-content: space-between;
  align-items: baseline;
  font-size: 13px;
  opacity: 0.85;
  padding-bottom: 8px;
  border-bottom: 1px solid rgba(255, 255, 255, 0.1);
}

.service__report-row strong {
  font-family: var(--font-display);
  font-size: 18px;
  font-weight: 700;
  color: var(--white);
}

.service__report-bar {
  height: 4px;
  background: rgba(255, 255, 255, 0.15);
  margin-top: 8px;
  overflow: hidden;
}

.service__report-bar span {
  display: block;
  height: 100%;
  width: var(--w, 50%);
  background: var(--white);
}

.service__showcase--reel img {
  aspect-ratio: 16/11;
  object-fit: contain;
  object-position: center;
  background: var(--text);
  width: 100%;
}

.service__showcase--trio {
  display: grid;
  grid-template-columns: 1.2fr 1fr 0.9fr;
  gap: 2px;
}

.service__showcase--trio img { aspect-ratio: 3/4; }
.service__showcase--trio img:first-child { aspect-ratio: 4/5; }

.service--featured .service__showcase {
  flex: 1 1 100%;
  width: 100%;
  margin: 0 0 32px;
  max-width: 100%;
}

.services__grid {
  max-width: 1440px;
  margin: 0 auto;
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: 2px;
  background: rgba(255, 255, 255, 0.1);
}

.service {
  background: var(--blue);
  padding: clamp(32px, 5vw, 56px);
  display: flex;
  flex-direction: column;
  min-height: 380px;
  transition: background 0.4s;
}

.service:hover { background: #151cac; }

.service--featured {
  grid-column: 1 / -1;
  flex-direction: row;
  flex-wrap: wrap;
  align-items: flex-end;
  gap: 40px;
  background: var(--orange);
}

.service--featured:hover { background: #e84f1f; }

.service__note {
  font-size: 14px;
  opacity: 0.6;
  margin-bottom: 20px;
  font-style: italic;
}

.service--featured .service__top { flex: 1; min-width: 200px; }
.service--featured .service__list {
  flex: 2;
  display: flex;
  flex-wrap: wrap;
  gap: 8px 32px;
  border: none;
  padding: 0;
}

.service--featured .service__list li {
  flex: 0 0 auto;
  padding-left: 0;
}

.service--featured .service__list li::before { display: none; }

.service__top {
  display: flex;
  align-items: flex-start;
  gap: 20px;
  margin-bottom: 32px;
}

.service__num {
  font-family: var(--font-display);
  font-size: 13px;
  font-weight: 700;
  letter-spacing: 0.08em;
  opacity: 0.5;
}

.service__name {
  font-family: var(--font-display);
  font-size: clamp(28px, 4vw, 48px);
  font-weight: 800;
  letter-spacing: -0.03em;
  line-height: 0.95;
  text-transform: uppercase;
}

.service__list {
  flex: 1;
  border-top: 1px solid rgba(255, 255, 255, 0.15);
  padding-top: 24px;
  margin-bottom: 32px;
}

.service__list li {
  font-size: 17px;
  padding: 6px 0;
  padding-left: 16px;
  position: relative;
  opacity: 0.85;
}

.service__list li::before {
  content: '—';
  position: absolute;
  left: 0;
  opacity: 0.5;
}

.service__link {
  font-family: var(--font-display);
  font-size: 13px;
  font-weight: 700;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  opacity: 0.7;
  transition: opacity 0.3s;
  align-self: flex-start;
}

.service__link:hover { opacity: 1; }

/* --- CASES --- */
.cases {
  padding: var(--section) var(--pad);
}

.cases__head {
  max-width: 1440px;
  margin: 0 auto 64px;
}

.cases__title {
  font-family: var(--font-display);
  font-size: clamp(48px, 10vw, 120px);
  font-weight: 800;
  letter-spacing: -0.04em;
  text-transform: uppercase;
  line-height: 0.9;
}

.case {
  max-width: 1440px;
  margin: 0 auto  clamp(60px, 10vw, 120px);
  display: grid;
  grid-template-columns: 1fr 1.2fr;
  gap: clamp(32px, 6vw, 80px);
  align-items: center;
}

.case--reverse { direction: rtl; }
.case--reverse > * { direction: ltr; }

.case__tag {
  display: inline-block;
  font-size: 11px;
  font-weight: 600;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--white);
  background: var(--blue);
  padding: 6px 14px;
  margin-bottom: 20px;
}

.case__name {
  font-family: var(--font-display);
  font-size: clamp(40px, 7vw, 80px);
  font-weight: 800;
  letter-spacing: -0.04em;
  line-height: 0.95;
  margin-bottom: 24px;
}

.case__desc {
  font-size: 18px;
  color: var(--text-muted);
  line-height: 1.7;
  margin-bottom: 32px;
  max-width: 480px;
}

.case__results li {
  font-size: 18px;
  padding: 10px 0;
  border-bottom: 1px solid var(--border);
}

.case__results strong {
  font-family: var(--font-display);
  font-size: 22px;
  color: var(--orange);
}

.case__kpi {
  display: flex;
  flex-wrap: wrap;
  gap: 24px 40px;
  margin-bottom: 32px;
  padding-bottom: 24px;
  border-bottom: 2px solid var(--text);
}

.case__kpi-val {
  display: block;
  font-family: var(--font-display);
  font-size: clamp(32px, 5vw, 48px);
  font-weight: 800;
  color: var(--orange);
  line-height: 1;
}

.case__kpi-label {
  font-size: 11px;
  font-weight: 600;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--text-muted);
}

.case__details {
  margin-top: 24px;
}

.case__details summary {
  font-family: var(--font-display);
  font-size: 13px;
  font-weight: 700;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  cursor: pointer;
  color: var(--blue);
  list-style: none;
}

.case__details summary::-webkit-details-marker { display: none; }

.case__details ul {
  margin-top: 16px;
  padding-left: 0;
}

.case__details li {
  font-size: 16px;
  color: var(--text-muted);
  padding: 6px 0;
  padding-left: 16px;
  position: relative;
}

.case__details li::before {
  content: '—';
  position: absolute;
  left: 0;
  color: var(--orange);
}

.case__visual {
  display: flex;
  flex-direction: column;
  gap: 4px;
}

.case__cover {
  width: 100%;
  aspect-ratio: 3/4;
  object-fit: cover;
}

.case__gallery {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 4px;
}

.case__gallery img {
  aspect-ratio: 3/4;
  object-fit: cover;
  width: 100%;
}

.case__wide-visual {
  grid-column: 1 / -1;
  margin-top: 24px;
}

.case__wide-visual img {
  width: 100%;
  aspect-ratio: 16/9;
  object-fit: cover;
}

.case__visual img {
  width: 100%;
  object-fit: cover;
}

.case__visual--split {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 4px;
}

.case__split {
  position: relative;
  overflow: hidden;
}

.case__split img {
  aspect-ratio: 3/4;
  filter: grayscale(30%);
}

.case__split--after img { filter: grayscale(0%); }

.case__split span {
  position: absolute;
  bottom: 12px;
  left: 12px;
  font-size: 10px;
  font-weight: 700;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  padding: 6px 12px;
  background: var(--text);
  color: var(--white);
}

.case__split--after span { background: var(--orange); }

.case__compare {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 2px;
  background: var(--border);
}

.case__before,
.case__after {
  background: var(--bg);
  padding: 20px;
}

.case__after { background: var(--white); }

.case__compare-label {
  display: block;
  font-size: 10px;
  font-weight: 700;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  margin-bottom: 8px;
}

.case__before .case__compare-label { color: var(--text-muted); }
.case__after .case__compare-label { color: var(--orange); }

.case__before p,
.case__after p {
  font-size: 16px;
  color: var(--text-muted);
  line-height: 1.6;
}

/* --- CTA --- */
.cta {
  padding: var(--section) var(--pad);
  background: var(--text);
  color: var(--white);
}

.cta__inner {
  max-width: 1440px;
  margin: 0 auto;
  display: flex;
  flex-wrap: wrap;
  align-items: flex-end;
  justify-content: space-between;
  gap: 40px;
}

.cta__title {
  font-family: var(--font-display);
  font-size: clamp(36px, 7vw, 88px);
  font-weight: 800;
  letter-spacing: -0.04em;
  line-height: 0.95;
  text-transform: uppercase;
  max-width: 800px;
}

.cta__title .word {
  display: inline-block;
  overflow: hidden;
}

.cta__title .word span {
  display: inline-block;
  transform: translateY(110%);
  transition: transform 0.8s var(--ease);
}

.cta__title.is-visible .word span {
  transform: translateY(0);
}

.cta__sub {
  font-size: 18px;
  opacity: 0.7;
  max-width: 520px;
  line-height: 1.6;
  margin-bottom: 8px;
  flex: 1 1 100%;
}

/* --- CONTACT --- */
.contact {
  padding: var(--section) var(--pad);
  border-top: 2px solid var(--text);
}

.contact__grid {
  max-width: 1440px;
  margin: 0 auto;
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: clamp(40px, 8vw, 100px);
}

.contact__title {
  font-family: var(--font-display);
  font-size: clamp(40px, 7vw, 80px);
  font-weight: 800;
  letter-spacing: -0.04em;
  line-height: 0.95;
  text-transform: uppercase;
  margin-bottom: 20px;
}

.contact__desc {
  font-size: 18px;
  color: var(--text-muted);
  margin-bottom: 48px;
  max-width: 400px;
}

.contact__channels {
  display: flex;
  flex-direction: column;
  gap: 0;
}

.contact__channel {
  display: flex;
  justify-content: space-between;
  align-items: baseline;
  padding: 20px 0;
  border-bottom: 1px solid var(--border);
  transition: color 0.3s, padding-left 0.3s var(--ease);
}

.contact__channel:hover {
  color: var(--blue);
  padding-left: 8px;
}

.contact__channel-name {
  font-size: 12px;
  font-weight: 600;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: var(--text-muted);
}

.contact__channel-val {
  font-family: var(--font-display);
  font-size: 20px;
  font-weight: 600;
}

.contact__form {
  display: flex;
  flex-direction: column;
  gap: 24px;
}

.field label {
  display: block;
  font-size: 11px;
  font-weight: 600;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: var(--text-muted);
  margin-bottom: 8px;
}

.field input {
  width: 100%;
  padding: 16px 0;
  font-size: 20px;
  font-family: var(--font-display);
  font-weight: 500;
  color: var(--text);
  background: transparent;
  border: none;
  border-bottom: 2px solid var(--border);
  outline: none;
  transition: border-color 0.3s;
}

.field input::placeholder { color: var(--text-muted); opacity: 0.5; }
.field input:focus { border-color: var(--blue); }
.field input.is-error { border-color: var(--orange); }

/* --- Footer --- */
.footer {
  padding: 40px var(--pad);
  border-top: 1px solid var(--border);
}

.footer__inner {
  max-width: 1440px;
  margin: 0 auto;
  display: flex;
  flex-wrap: wrap;
  align-items: center;
  justify-content: space-between;
  gap: 16px;
}

.footer__copy,
.footer__tagline {
  font-size: 13px;
  color: var(--text-muted);
}

.footer__tagline {
  font-family: var(--font-display);
  font-weight: 600;
  color: var(--blue);
}

/* --- Toast --- */
.toast {
  position: fixed;
  bottom: 32px;
  left: 50%;
  transform: translateX(-50%) translateY(80px);
  z-index: 3000;
  padding: 16px 28px;
  background: var(--text);
  color: var(--white);
  font-size: 16px;
  font-weight: 500;
  opacity: 0;
  transition: all 0.5s var(--ease);
  pointer-events: none;
}

.toast.is-visible {
  transform: translateX(-50%) translateY(0);
  opacity: 1;
}

/* --- FAB --- */
.fab {
  position: fixed;
  z-index: 900;
  width: 52px;
  height: 52px;
  display: flex;
  align-items: center;
  justify-content: center;
  color: var(--white);
  opacity: 0;
  transform: scale(0.8);
  transition: all 0.4s var(--ease);
}

body.is-loaded .fab {
  opacity: 1;
  transform: scale(1);
}

.fab:hover { transform: scale(1.08); }

.fab--wa {
  bottom: 24px;
  right: 24px;
  background: #25D366;
}

.fab--tg {
  bottom: 88px;
  right: 24px;
  background: var(--blue);
}

/* --- Responsive --- */
@media (max-width: 1024px) {
  .hero__grid {
    grid-template-columns: 1fr;
    min-height: auto;
  }

  .hero__visual { order: -1; max-width: 500px; }

  .principle {
    grid-template-columns: 1fr;
    gap: 24px;
  }

  .about__inner {
    grid-template-columns: 1fr;
  }

  .about__photo {
    grid-column: 1;
    grid-row: auto;
    max-width: 420px;
    order: -1;
  }

  .service--featured .service__showcase {
    max-width: 100%;
  }

  .service__showcase--target {
    grid-template-columns: 1fr;
  }

  .service__showcase--trio {
    grid-template-columns: 1fr 1fr;
  }

  .service__showcase--trio img:last-child {
    grid-column: 1 / -1;
    aspect-ratio: 16/7;
  }

  .process {
    grid-template-columns: 1fr;
  }

  .process__vertical { display: none; }

  .process__title { margin-top: 0; }

  .services__grid { grid-template-columns: 1fr; }

  .service--featured { flex-direction: column; align-items: flex-start; }

  .case,
  .case--reverse {
    grid-template-columns: 1fr;
    direction: ltr;
  }

  #case-clubvilla {
    grid-template-columns: 1fr;
  }

  #case-clubvilla .case__visual {
    max-width: 50%;
    margin-left: auto;
    margin-right: auto;
  }
}

@media (max-width: 768px) {
  .nav {
    position: fixed;
    inset: 0;
    background: var(--bg);
    flex-direction: column;
    justify-content: center;
    gap: 32px;
    opacity: 0;
    visibility: hidden;
    transition: all 0.4s var(--ease);
  }

  .nav.is-open {
    opacity: 1;
    visibility: visible;
  }

  .nav__link { font-size: 28px; font-family: var(--font-display); font-weight: 700; }

  .burger { display: flex; }

  .about {
    padding-left: var(--pad);
  }

  .about__vertical {
    position: relative;
    writing-mode: horizontal-tb;
    transform: none;
    font-size: clamp(48px, 15vw, 80px);
    margin-bottom: 32px;
    -webkit-text-stroke: 1px var(--border-strong);
  }

  .about__inner { margin-left: 0; }

  .about__stats { flex-direction: column; gap: 32px; }

  .contact__grid { grid-template-columns: 1fr; }

  .case__compare { grid-template-columns: 1fr; }

  .case__gallery { grid-template-columns: 1fr 1fr; }

  .cta__inner { flex-direction: column; align-items: flex-start; }

  .principle__content { grid-template-columns: 1fr; }
  .principle__index { grid-column: 1; }
  .principle__title,
  .principle__text { grid-column: 1; }

  .hero__vertical { display: none; }
}

@media (prefers-reduced-motion: reduce) {
  *, *::before, *::after {
    animation-duration: 0.01ms !important;
    transition-duration: 0.01ms !important;
  }

  .reveal { opacity: 1; transform: none; }
  .marquee__track { animation: none; }
  html { scroll-behavior: auto; }
}